/* t4ka light — лёгкий шаблон статей. Один файл, без зависимостей. */
:root{
  --ink:#1a1a2e; --text:#2b2b3a; --muted:#6b6b80;
  --brand1:#2b1d8f; --brand2:#7a2ff0; --accent:#bc49cc;
  --bg:#ffffff; --soft:#f5f4fa; --line:#e8e6f2;
  --maxw:1160px;
}
*{box-sizing:border-box}
html{-webkit-text-size-adjust:100%}
body{margin:0;font:400 18px/1.65 Roboto,-apple-system,"Segoe UI",Arial,sans-serif;color:var(--text);background:var(--bg)}
img{max-width:100%;height:auto;border-radius:8px}
a{color:var(--accent);text-decoration:none}
a:hover{text-decoration:underline}

/* Шапка */
.hdr{background:linear-gradient(105deg,#1d1160 0%,var(--brand1) 45%,#5b2bbf 100%);color:#fff}
.hdr__in{max-width:1400px;margin:0 auto;padding:16px 24px;display:flex;align-items:center;gap:34px;flex-wrap:wrap}
.hdr__logo img{display:block;width:160px;height:auto;border-radius:0}
.hdr nav{display:flex;gap:30px;flex-wrap:wrap;align-items:center;font-size:19px}
.hdr nav > a{color:#fff;opacity:.94}
.hdr nav > a:hover{opacity:1;text-decoration:none;border-bottom:1px solid rgba(255,255,255,.6)}
.hdr__cta{margin-left:auto;background:#ff4dd8;color:#fff;padding:12px 26px;border-radius:30px;font-weight:500;white-space:nowrap;font-size:17px}
.hdr__cta:hover{background:#ff6ee0;text-decoration:none}

/* Мега-меню (CSS-only, как t978 на живом: белая панель без скруглений) */
.dd{display:inline-block}
.dd__top{color:#fff;opacity:.94;cursor:pointer;font-size:19px}
.dd:hover .dd__top{opacity:1}
.mm{visibility:hidden;opacity:0;transition:opacity .12s;position:absolute;left:0;right:auto;top:100%;background:#fff;box-shadow:0 18px 44px rgba(20,10,60,.22);min-width:400px;z-index:50;padding:26px 0}
.dd:hover .mm,.dd:focus-within .mm{visibility:visible;opacity:1}
.mm__cat{position:relative}
.mm__cat-link{display:block;color:var(--ink);padding:9px 46px 9px 30px;font-size:17px;white-space:nowrap}
a.mm__cat-link:hover{text-decoration:underline;color:var(--ink)}
.mm__cat_has-sub > .mm__cat-link::after{content:"‣";position:absolute;right:24px;color:#888}
.mm__sub{visibility:hidden;opacity:0;position:absolute;left:100%;top:-26px;background:#f7f7f7;box-shadow:14px 18px 34px rgba(20,10,60,.18);min-width:400px;padding:26px 0;max-height:78vh;overflow:auto}
.mm__cat:hover .mm__sub{visibility:visible;opacity:1}
.mm__sub a{display:block;color:var(--ink);padding:9px 30px;font-size:17px;white-space:nowrap}
.mm__sub a:hover{text-decoration:underline;color:var(--ink)}
.dd{position:relative}

/* Кнопки */
.btn{display:inline-block;padding:12px 28px;border-radius:30px;font-weight:500}
.btn:hover{text-decoration:none}
.btn_o{border:1px solid var(--brand1);color:var(--brand1)}
.btn_o:hover{background:var(--brand1);color:#fff}
.btn_solid{background:var(--accent);color:#fff;font-size:18px}
.btn_solid:hover{background:#d05ce0}
.backnav{max-width:var(--maxw);margin:36px auto 0;padding:0 20px;display:flex;gap:14px;flex-wrap:wrap}

/* Хлебные крошки */
.crumbs{max-width:var(--maxw);margin:26px auto 0;padding:0 20px;font-size:14px;color:var(--muted)}
.crumbs a{color:var(--muted)}
.crumbs span{margin:0 6px}

/* Статья */
main{max-width:var(--maxw);margin:0 auto;padding:8px 20px 40px}
h1{font-size:38px;line-height:1.22;color:var(--ink);margin:14px 0 10px;font-weight:700}
.meta{color:var(--muted);font-size:15px;margin-bottom:22px;display:flex;gap:14px;flex-wrap:wrap;align-items:center}
.meta .tag{background:var(--soft);border:1px solid var(--line);padding:2px 12px;border-radius:20px;color:var(--brand1)}
.meta__author{display:flex;align-items:center;gap:8px;color:var(--text);font-weight:500}
.meta__author a{color:var(--text)}
.meta__aimg{width:32px;height:32px;border-radius:50%;object-fit:cover}
.hero{margin:0 0 26px}
article h2{font-size:28px;color:var(--ink);margin:38px 0 12px;line-height:1.3}
article h3{font-size:22px;color:var(--ink);margin:30px 0 10px}
article h4{font-size:19px;color:var(--ink);margin:24px 0 8px}
article p{margin:0 0 16px}
article ul,article ol{padding-left:26px;margin:0 0 18px}
article li{margin-bottom:8px}
article blockquote{margin:22px 0;padding:16px 22px;background:var(--soft);border-left:4px solid var(--brand2);border-radius:0 8px 8px 0}
article table{border-collapse:collapse;width:100%;margin:22px 0;font-size:16px;display:block;overflow-x:auto}
article th,article td{border:1px solid var(--line);padding:10px 14px;text-align:left;vertical-align:top}
article th{background:var(--soft)}
article figure{margin:24px 0;text-align:center}
article figcaption{font-size:14px;color:var(--muted);margin-top:8px}
article hr{border:0;border-top:1px solid var(--line);margin:30px 0}

/* Похожие статьи */
.rel{max-width:1160px;margin:30px auto 0;padding:34px 20px 10px;border-top:1px solid var(--line)}
.rel h2{font-size:26px;color:var(--ink);margin:0 0 20px}
.rel__grid{display:grid;grid-template-columns:repeat(auto-fill,minmax(250px,1fr));gap:22px}
.rel__card{background:#fff;border:1px solid var(--line);border-radius:12px;overflow:hidden;transition:box-shadow .15s}
.rel__card:hover{box-shadow:0 6px 22px rgba(43,29,143,.12);text-decoration:none}
.rel__card img{width:100%;aspect-ratio:1.5;object-fit:cover;border-radius:0}
.rel__card div{padding:14px 16px 18px;color:var(--ink);font-size:16px;line-height:1.4;font-weight:500}

/* Ленты разделов */
main.wide{max-width:1160px}
.listing__descr{color:var(--muted);max-width:820px;margin:0 0 22px}
/* Компактный фильтр: кнопки-дропдауны */
.flt-bar{display:flex;gap:14px;align-items:center;justify-content:flex-start;margin:0 0 30px;flex-wrap:wrap}
.flt{position:relative}
.flt__btn{list-style:none;cursor:pointer;border:1px solid #000;color:#000;padding:9px 22px;border-radius:40px;font-size:15px;user-select:none;white-space:nowrap;display:inline-block}
.flt__btn::-webkit-details-marker{display:none}
.flt__btn::after{content:" ▾";font-size:12px}
.flt[open] .flt__btn::after{content:" ▴"}
.flt__btn:hover{background:#f2f2f2}
.flt__btn_on{background:#000;color:#fff}
.flt__btn_on:hover{background:#000}
.flt__panel{position:absolute;left:0;top:calc(100% + 10px);z-index:60;background:#fff;border:1px solid var(--line);box-shadow:0 14px 44px rgba(20,10,60,.18);padding:18px;display:flex;flex-wrap:wrap;gap:10px;width:min(720px,90vw);max-height:60vh;overflow:auto}
.flt__reset{color:var(--muted);font-size:15px;white-space:nowrap}
.chip{border:1px solid #000;color:#000;padding:6px 16px;border-radius:40px;font-size:14px;cursor:pointer;user-select:none;white-space:nowrap}
.chip:hover{background:#f2f2f2;text-decoration:none}
.chip_on{background:#000;color:#fff}
.chip_on:hover{background:#000}
@media (max-width:640px){.flt__panel{position:fixed;left:10px;right:10px;transform:none;width:auto;top:auto}}
.cards{display:grid;grid-template-columns:repeat(auto-fill,minmax(300px,1fr));gap:28px}
.card{background:#fff;border:1px solid var(--line);overflow:hidden;color:var(--text);display:flex;flex-direction:column;content-visibility:auto;contain-intrinsic-size:auto 380px}
.card[hidden]{display:none}
.card__noimg{width:100%;aspect-ratio:1.5;background:linear-gradient(135deg,var(--soft),#e4e0f5);display:flex;align-items:center;justify-content:center;color:var(--brand2);font-size:34px}
.pager{display:flex;gap:8px;flex-wrap:wrap;margin:36px 0 8px;justify-content:center}
.pager a,.pager span{min-width:40px;text-align:center;padding:8px 12px;border:1px solid var(--line);color:var(--brand1)}
.pager a:hover{background:var(--soft);text-decoration:none}
.pager .pager__cur{background:var(--brand1);color:#fff;border-color:var(--brand1)}
.card:hover{box-shadow:0 8px 26px rgba(43,29,143,.13);text-decoration:none}
.card img{width:100%;aspect-ratio:1.5;object-fit:cover;border-radius:0}
.card__body{padding:16px 18px 20px;display:flex;flex-direction:column;gap:8px}
.card__title{font-weight:600;font-size:18px;line-height:1.35;color:var(--ink)}
.card__descr{font-size:15px;color:var(--muted);line-height:1.5}
.card__meta{font-size:13.5px;color:var(--muted);margin-top:auto}
.rtime{white-space:nowrap}
.rtime::before{content:"⏱ ";font-size:12px}

/* Футер: белая карточка формы поверх фиолетового полотна + 3 колонки */
.ftr{background:linear-gradient(140deg,#4526d9 0%,#4d2bd1 55%,#5b2bbf 100%);color:#e7e4fa;margin-top:70px;font-size:15px}
.ftr__form-wrap{padding:0 20px}
.ftr__form{max-width:900px;margin:-40px auto 0;background:#fff;color:var(--text);text-align:center;padding:48px 60px 54px;box-shadow:0 20px 60px rgba(20,10,60,.25)}
.ftr__form h2{font-size:30px;line-height:1.25;margin:0 0 12px;color:#000}
.ftr__form p{margin:0 0 26px}
.ftr__form input[type=text],.ftr__form input[type=tel],.ftr__form input[type=email]{display:block;width:100%;max-width:520px;margin:0 auto 16px;padding:16px 18px;font:inherit;border:1px solid #c8c8d4;border-radius:2px;color:var(--ink)}
.ftr__form input:focus{outline:2px solid var(--brand2);border-color:transparent}
.ftr__consent{display:flex;gap:10px;max-width:520px;margin:6px auto 22px;font-size:14px;text-align:left;color:var(--muted);align-items:flex-start}
.ftr__consent input{margin-top:4px}
.ftr__consent a{color:var(--accent)}
.btn_green{background:#2fbf3f;color:#fff;border:0;font:inherit;font-weight:600;cursor:pointer;padding:15px 36px;border-radius:6px;font-size:17px}
.btn_green:hover{background:#3ccf4d}
.ftr__form-done{color:#2fbf3f;font-weight:600;margin-top:16px}
.ftr__in{max-width:1280px;margin:0 auto;padding:54px 24px 60px;display:grid;grid-template-columns:1.2fr 1fr 1fr;gap:48px}
.ftr a{color:#fff}
.ftr b{color:#fff;font-size:22px}
.ftr__phone{font-size:20px;font-weight:600;display:block;margin-bottom:4px}
.ftr__mail{font-size:26px;font-weight:600;display:block;margin-bottom:14px}
.ftr small{display:block;margin-top:14px;color:#d3cef5;line-height:1.7;font-size:14px}
.ftr small a{color:#fff;text-decoration:underline;text-decoration-color:rgba(255,255,255,.4)}
@media (max-width:860px){.ftr__in{grid-template-columns:1fr}.ftr__form{padding:34px 22px}.ftr__form h2{font-size:24px}}

@media (max-width:640px){
  h1{font-size:28px}
  article h2{font-size:23px}
  body{font-size:17px}
  .hdr nav{gap:14px;font-size:15px}
  .hdr__cta{margin-left:0}
}

/* ============================================================
   Лендинг «Отдел маркетинга на аутсорсе» — все классы .lp-*
   ============================================================ */
.lp-wrap{max-width:var(--maxw);margin:0 auto;padding:0 20px}
.lp-section{padding:64px 0}
.lp-section_soft{background:var(--soft)}
.lp-section_line{border-top:1px solid var(--line)}
.lp-head{text-align:center;max-width:820px;margin:0 auto 40px}
.lp-head_left{text-align:left;margin-left:0}
.lp-eyebrow{display:inline-block;font-size:15px;font-weight:600;letter-spacing:.04em;text-transform:uppercase;color:var(--accent);margin:0 0 14px}
.lp-h2{font-size:34px;line-height:1.2;font-weight:700;color:var(--ink);margin:0 0 14px}
.lp-sub{font-size:19px;color:var(--muted);margin:0}
.lp-section h3{color:var(--ink)}

/* Кнопки лендинга */
.lp-btn{display:inline-block;padding:15px 34px;border-radius:32px;font-weight:600;font-size:18px;cursor:pointer;transition:transform .12s,box-shadow .12s}
.lp-btn:hover{text-decoration:none;transform:translateY(-1px)}
.lp-btn_primary{background:var(--accent);color:#fff;box-shadow:0 8px 22px rgba(188,73,204,.35)}
.lp-btn_primary:hover{background:#d05ce0;color:#fff}
.lp-btn_ghost{background:transparent;color:#fff;border:1.5px solid rgba(255,255,255,.7)}
.lp-btn_ghost:hover{background:rgba(255,255,255,.12);color:#fff}
.lp-btn_o{background:transparent;color:var(--brand1);border:1.5px solid var(--brand1)}
.lp-btn_o:hover{background:var(--brand1);color:#fff}
.lp-btns{display:flex;gap:16px;flex-wrap:wrap}

/* HERO */
.lp-hero{background:linear-gradient(120deg,#1d1160 0%,var(--brand1) 52%,#5b2bbf 100%);color:#fff}
.lp-hero__in{display:grid;grid-template-columns:1.15fr .85fr;gap:48px;align-items:center;padding:70px 0 74px}
.lp-hero h1{font-size:46px;line-height:1.12;font-weight:700;color:#fff;margin:0 0 20px}
.lp-hero__lead{font-size:19px;line-height:1.6;color:#e7e2fb;margin:0 0 26px;max-width:560px}
.lp-hero__bul{list-style:none;padding:0;margin:0 0 32px;display:flex;flex-direction:column;gap:12px}
.lp-hero__bul li{position:relative;padding-left:34px;font-size:18px;font-weight:500;color:#fff}
.lp-hero__bul li::before{content:"✓";position:absolute;left:0;top:-1px;width:24px;height:24px;border-radius:50%;background:var(--accent);color:#fff;font-size:14px;line-height:24px;text-align:center;font-weight:700}
.lp-hero__img{text-align:center}
.lp-hero__img img{width:100%;max-width:440px;border-radius:0;filter:drop-shadow(0 20px 50px rgba(10,4,40,.4))}

/* Карточки-боли */
.lp-grid{display:grid;gap:22px}
.lp-grid_2{grid-template-columns:repeat(2,1fr)}
.lp-grid_3{grid-template-columns:repeat(3,1fr)}
.lp-grid_4{grid-template-columns:repeat(4,1fr)}
.lp-card{background:#fff;border:1px solid var(--line);border-radius:16px;padding:26px 24px}
.lp-card h3{font-size:19px;line-height:1.35;margin:0 0 8px}
.lp-card p{font-size:16px;color:var(--muted);margin:0}
.lp-card_pain{border-left:4px solid var(--accent)}
.lp-card__ico{width:52px;height:52px;border-radius:14px;background:linear-gradient(135deg,var(--brand2),var(--accent));display:flex;align-items:center;justify-content:center;font-size:26px;margin:0 0 16px}

/* Пронумерованные шаги */
.lp-steps{display:grid;gap:22px;grid-template-columns:repeat(3,1fr);counter-reset:st}
.lp-step{background:#fff;border:1px solid var(--line);border-radius:16px;padding:28px 24px;position:relative}
.lp-step__n{display:inline-flex;align-items:center;justify-content:center;width:46px;height:46px;border-radius:12px;background:linear-gradient(135deg,var(--brand1),var(--brand2));color:#fff;font-weight:700;font-size:20px;margin:0 0 14px}
.lp-step h3{font-size:19px;line-height:1.35;margin:0 0 10px}
.lp-step p{font-size:15.5px;color:var(--muted);margin:0}
.lp-step ul{margin:0;padding-left:20px;font-size:15.5px;color:var(--muted)}
.lp-step li{margin-bottom:6px}

/* Крупные пронумерованные направления (01-05) */
.lp-dirs{display:grid;gap:20px}
.lp-dir{display:flex;gap:22px;align-items:flex-start;background:#fff;border:1px solid var(--line);border-radius:16px;padding:26px 26px}
.lp-dir__n{font-size:40px;font-weight:800;line-height:1;color:transparent;background:linear-gradient(135deg,var(--brand2),var(--accent));-webkit-background-clip:text;background-clip:text;flex:0 0 auto;min-width:58px}
.lp-dir h3{margin:0 0 6px;font-size:20px}
.lp-dir p{margin:0;color:var(--muted);font-size:16px}

/* Акцентная секция */
.lp-accent{background:linear-gradient(120deg,#2b1d8f 0%,#5b2bbf 60%,#7a2ff0 100%);color:#fff;text-align:center}
.lp-accent .lp-h2{color:#fff}
.lp-accent p{font-size:19px;color:#ece7fb;max-width:820px;margin:0 auto 30px}
.lp-accent .lp-btns{justify-content:center}

/* Суперспособность / CTA-полоса */
.lp-cta{background:var(--soft);border:1px solid var(--line);border-radius:20px;padding:44px 40px;text-align:center;max-width:900px;margin:0 auto}
.lp-cta p{font-size:20px;color:var(--text);margin:0 0 24px}

/* Кейсы */
.lp-case{background:#fff;border:1px solid var(--line);border-radius:16px;overflow:hidden;display:flex;flex-direction:column}
.lp-case__top{background:linear-gradient(135deg,var(--brand1),var(--brand2));color:#fff;padding:22px 22px 20px}
.lp-case__top h3{color:#fff;font-size:17px;line-height:1.35;margin:0}
.lp-case__body{padding:22px;display:flex;flex-direction:column;gap:14px;flex:1}
.lp-case__nums{display:flex;gap:18px}
.lp-case__num{flex:1}
.lp-case__num b{display:block;font-size:24px;color:var(--brand1);line-height:1.1}
.lp-case__num span{font-size:13.5px;color:var(--muted)}
.lp-case__body p{font-size:15.5px;color:var(--muted);margin:0}
.lp-case__body .lp-btn{margin-top:auto;align-self:flex-start;padding:11px 24px;font-size:16px}

/* Услуги — сетка ссылок */
.lp-serv{display:grid;grid-template-columns:repeat(3,1fr);gap:14px}
.lp-serv a{display:flex;align-items:center;gap:12px;background:#fff;border:1px solid var(--line);border-radius:12px;padding:16px 18px;color:var(--ink);font-size:16px;font-weight:500;line-height:1.35;transition:box-shadow .12s,border-color .12s}
.lp-serv a::before{content:"→";color:var(--accent);font-weight:700}
.lp-serv a:hover{text-decoration:none;border-color:var(--accent);box-shadow:0 6px 20px rgba(43,29,143,.1)}

/* Награды / цифры */
.lp-nums{display:grid;grid-template-columns:repeat(3,1fr);gap:22px}
.lp-num{background:#fff;border:1px solid var(--line);border-radius:16px;padding:28px 24px;text-align:center}
.lp-num b{display:block;font-size:34px;font-weight:800;background:linear-gradient(135deg,var(--brand1),var(--accent));-webkit-background-clip:text;background-clip:text;color:transparent;line-height:1.1;margin:0 0 8px}
.lp-num span{font-size:16px;color:var(--muted)}
.lp-badges{display:flex;flex-direction:column;gap:12px;max-width:820px;margin:34px auto 0}
.lp-badges li{list-style:none;background:var(--soft);border:1px solid var(--line);border-radius:12px;padding:14px 20px;font-size:16px;color:var(--text)}
.lp-badges ul{padding:0;margin:0}

/* Команда */
.lp-team{display:grid;grid-template-columns:repeat(4,1fr);gap:18px}
.lp-member{background:#fff;border:1px solid var(--line);border-radius:16px;padding:24px 18px;text-align:center}
.lp-member__ava{width:72px;height:72px;border-radius:50%;margin:0 auto 14px;background:linear-gradient(135deg,var(--brand1),var(--accent));color:#fff;display:flex;align-items:center;justify-content:center;font-size:26px;font-weight:700}
.lp-member b{display:block;font-size:17px;color:var(--ink)}
.lp-member span{font-size:14px;color:var(--muted)}

/* Аккордеон / FAQ */
.lp-acc{max-width:900px;margin:0 auto;display:flex;flex-direction:column;gap:14px}
.lp-acc details{background:#fff;border:1px solid var(--line);border-radius:14px;overflow:hidden}
.lp-acc summary{list-style:none;cursor:pointer;padding:20px 56px 20px 24px;font-size:18px;font-weight:600;color:var(--ink);position:relative}
.lp-acc summary::-webkit-details-marker{display:none}
.lp-acc summary::after{content:"+";position:absolute;right:24px;top:50%;transform:translateY(-50%);font-size:26px;font-weight:400;color:var(--accent);transition:transform .15s}
.lp-acc details[open] summary::after{content:"−"}
.lp-acc details[open] summary{color:var(--brand1)}
.lp-acc__body{padding:0 24px 22px;color:var(--muted);font-size:16px;line-height:1.6}
.lp-acc__body p{margin:0 0 10px}
.lp-acc__body ul{margin:0;padding-left:22px}
.lp-acc__body li{margin-bottom:6px}

/* Преимущества-гарантии */
.lp-guar{display:grid;grid-template-columns:repeat(3,1fr);gap:20px}
.lp-guar__item{background:#fff;border:1px solid var(--line);border-radius:16px;padding:26px 24px}
.lp-guar__item h3{font-size:19px;margin:0 0 8px;display:flex;align-items:center;gap:10px}
.lp-guar__item h3::before{content:"✓";width:28px;height:28px;flex:0 0 auto;border-radius:50%;background:linear-gradient(135deg,var(--brand2),var(--accent));color:#fff;font-size:15px;display:inline-flex;align-items:center;justify-content:center}
.lp-guar__item p{margin:0;color:var(--muted);font-size:16px}

/* Планшет */
@media (max-width:900px){
  .lp-hero__in{grid-template-columns:1fr;gap:32px;padding:52px 0}
  .lp-hero__img{order:-1}
  .lp-hero__img img{max-width:340px}
  .lp-grid_3,.lp-grid_4,.lp-steps,.lp-serv,.lp-nums{grid-template-columns:repeat(2,1fr)}
  .lp-team{grid-template-columns:repeat(3,1fr)}
  .lp-guar{grid-template-columns:repeat(2,1fr)}
}

/* Мобайл */
@media (max-width:640px){
  .lp-section{padding:44px 0}
  .lp-h2{font-size:26px}
  .lp-sub{font-size:17px}
  .lp-hero h1{font-size:32px}
  .lp-hero__lead{font-size:17px}
  .lp-grid_2,.lp-grid_3,.lp-grid_4,.lp-steps,.lp-dir,.lp-serv,.lp-nums,.lp-team,.lp-guar{grid-template-columns:1fr}
  .lp-dir{flex-direction:row}
  .lp-dir__n{font-size:32px;min-width:44px}
  .lp-cta{padding:32px 22px}
  .lp-cta p{font-size:18px}
  .lp-btn{font-size:17px;padding:14px 28px}
  .lp-btns{flex-direction:column}
  .lp-btns .lp-btn{text-align:center}
  .lp-accent .lp-btns .lp-btn,.lp-hero .lp-btn{width:100%}
  .lp-case__nums{gap:12px}
  .lp-num b{font-size:28px}
}